Newsletters That Don't Suck (And Actually Convert)

Here's the truth: most AI-generated newsletters read like they were written by a robot having a stroke. We're different. Human-level copy.

Real insights your audience will actually read. Zero AI slop. For 1/10th the cost of hiring a content team.

You will receive

Newsletters That Convert

Not some generic BS. Real stories, real insights, real value. The kind of content your subscribers actually click on and remember.

Zero AI Slop

We're not feeding prompts to ChatGPT and calling it a day. Every newsletter is curated and written to sound human—because your audience can smell fake content from a mile away.

Save Time & Money

A full-time content + research team costs $10K+/month. This costs $50/month. You do the math.

Three steps. No BS.

How It Works

1

Tell Us What You Want

Your industry. Your audience. Your brand voice. The topics that matter. That's it.

2

We Build It

Every week, we scan hundreds of sources, find the best stories, and craft a newsletter that actually sounds like a human wrote it.

3

You Hit Send

Review the draft. Make tweaks if you want. Send it to your list. Watch the engagement roll in.

See What You Get

Here's what a newsletter that doesn't suck looks like

TITLE

Author

to me

Mon, Oct 7, 9:00 AM

Hi there, and welcome to another edition of Marketing Insights Weekly: practical, no-fluff marketing updates for small teams who need results.

Hi there, and welcome to another edition of Marketing Insights Weekly: practical, no-fluff marketing updates for small teams who need results.

Hi there, and welcome to another edition of Marketing Insights Weekly: practical, no-fluff marketing updates for small teams who need results.

Hi there, and welcome to another edition of Marketing Insights Weekly: practical, no-fluff marketing updates for small teams who need results.

TITLE2

Author

to me

Mon, Oct 7, 9:00 AM

Hi there, and welcome to another edition of Marketing Insights Weekly: practical, no-fluff marketing updates for small teams who need results.

Hi there, and welcome to another edition of Marketing Insights Weekly: practical, no-fluff marketing updates for small teams who need results.

Hi there, and welcome to another edition of Marketing Insights Weekly: practical, no-fluff marketing updates for small teams who need results.

Hi there, and welcome to another edition of Marketing Insights Weekly: practical, no-fluff marketing updates for small teams who need results.

TITLE3

Author

to me

Mon, Oct 7, 9:00 AM

Hi there, and welcome to another edition of Marketing Insights Weekly: practical, no-fluff marketing updates for small teams who need results.

Hi there, and welcome to another edition of Marketing Insights Weekly: practical, no-fluff marketing updates for small teams who need results.

Hi there, and welcome to another edition of Marketing Insights Weekly: practical, no-fluff marketing updates for small teams who need results.

Hi there, and welcome to another edition of Marketing Insights Weekly: practical, no-fluff marketing updates for small teams who need results.

TITLE4

Author

to me

Mon, Oct 7, 9:00 AM

Hi there, and welcome to another edition of Marketing Insights Weekly: practical, no-fluff marketing updates for small teams who need results.

Hi there, and welcome to another edition of Marketing Insights Weekly: practical, no-fluff marketing updates for small teams who need results.

Hi there, and welcome to another edition of Marketing Insights Weekly: practical, no-fluff marketing updates for small teams who need results.

Hi there, and welcome to another edition of Marketing Insights Weekly: practical, no-fluff marketing updates for small teams who need results.

What You Can Offer Clients

Your Voice

Professional? Casual? Snarky? Educational? You tell us, we match it. Simple as that.

Your Topics

Pick what matters to your audience. We'll find the best stories and insights every single week.

Your Schedule

We deliver weekly. You review and send whenever you want. No pressure, no deadlines.

Your Final Say

HTML or Markdown. Edit anything. Change everything. Or just hit send. You're the boss.

FAQ

The program is designed for busy professionals. Expect to spend 3-5 hours per week, which includes a 90-minute live session and 1.5-3.5 hours of self-paced work. All live sessions are recorded for your convenience if you can’t attend in real-time.

The program is designed for busy professionals. Expect to spend 3-5 hours per week, which includes a 90-minute live session and 1.5-3.5 hours of self-paced work. All live sessions are recorded for your convenience if you can’t attend in real-time.

The program is designed for busy professionals. Expect to spend 3-5 hours per week, which includes a 90-minute live session and 1.5-3.5 hours of self-paced work. All live sessions are recorded for your convenience if you can’t attend in real-time.

The program is designed for busy professionals. Expect to spend 3-5 hours per week, which includes a 90-minute live session and 1.5-3.5 hours of self-paced work. All live sessions are recorded for your convenience if you can’t attend in real-time.

The program is designed for busy professionals. Expect to spend 3-5 hours per week, which includes a 90-minute live session and 1.5-3.5 hours of self-paced work. All live sessions are recorded for your convenience if you can’t attend in real-time.

The program is designed for busy professionals. Expect to spend 3-5 hours per week, which includes a 90-minute live session and 1.5-3.5 hours of self-paced work. All live sessions are recorded for your convenience if you can’t attend in real-time.

The program is designed for busy professionals. Expect to spend 3-5 hours per week, which includes a 90-minute live session and 1.5-3.5 hours of self-paced work. All live sessions are recorded for your convenience if you can’t attend in real-time.

The program is designed for busy professionals. Expect to spend 3-5 hours per week, which includes a 90-minute live session and 1.5-3.5 hours of self-paced work. All live sessions are recorded for your convenience if you can’t attend in real-time.

The program is designed for busy professionals. Expect to spend 3-5 hours per week, which includes a 90-minute live session and 1.5-3.5 hours of self-paced work. All live sessions are recorded for your convenience if you can’t attend in real-time.

Stop Overthinking It

Your audience wants good content. We'll give you good content. You hit send. Everyone wins.

ceo lETTER

We're multiple years into the AI transformation, and the conversation has fundamentally shifted. Organizations are no longer asking whether AI matters. They know it does. The pressure is coming from all directions: clients demanding efficiency, boards expecting action, markets moving forward with or without them.

What hasn't changed is the fundamental challenge: most organizations still don't know where to start. Some are paralyzed by risk. Others jump straight to production applications without building the foundational understanding their teams need to make those implementations successful.

This is why we're called Ascend AI Labs. This is a journey, and every journey needs experienced guides who know the terrain.

We believe successful AI transformation starts with capacity, not tools. Organizations need people throughout their ranks who can think clearly about what's actually possible, identify projects worth pursuing, and understand both the opportunities and the real risks that come with this technology. Without that foundation, even well-implemented AI becomes an adoption problem. With it, organizations can move from orientation to execution with confidence.

We're both guides and Sherpas, helping you navigate the terrain while doing meaningful work alongside your teams. Whether you're just starting to understand what's possible or you're ready to reimagine entire workflows, we meet you where you are and climb with you.

The transformation happening right now isn't optional. Our role is to make it as gentle and humane as possible while preserving and strengthening your market position. The future we're building isn't about deploying AI tools. It's about reimagining how work gets done: moving from organizational charts to work charts, keeping people in their zone of genius rather than buried in administrivia.

This is the ascent. We're here to climb it with you.

Kevin Williams
CEO and Lead Sherpa

MANIFESTO