Privacy Policy

This Privacy Policy describes how Ascend AI Labs (“Ascend,” “we,” “us,” or “our”), operated by AscendAI LLC, collects, uses, discloses, and protects your personal information when you visit our website at ascendlabs.ai (the “Site”), use our services, or otherwise interact with us. By accessing the Site or using our services, you acknowledge the practices described in this policy.

We encourage you to read this policy carefully. If you have questions, you can reach us at [email protected].

1. Information We Collect

Information You Provide Directly

We collect personal information that you voluntarily provide when you interact with us, including:

• Contact and lead forms. Name, email address, phone number, company name, job title, and any message or inquiry you submit.
• Course enrollment and learning management. Account credentials, enrollment details, course progress, and related information when you register for our AI Ambassador program, self-directed courses, or other training offerings.
• Scheduling. Information you provide when booking calls or sessions through our scheduling tools, including name, email, and appointment details.
• Payment information. We use third-party payment processors to handle transactions. We do not store your credit card number or full payment details on our servers. Your payment provider’s handling of your information is governed by its own privacy policy.
• Communications. Any information you share with us via email, phone, or other direct correspondence.

Information Collected Automatically

When you visit the Site, certain information is collected automatically through cookies, pixels, and similar technologies:

• Usage data. Pages visited, time spent on pages, referring URLs, browser type, device type, operating system, and IP address.
• Cookies and tracking technologies. We use cookies, web beacons, and similar technologies to operate the Site, analyze usage, and support our marketing efforts. See Section 5 (Cookies and Tracking Technologies) for details.

Information from Third-Party Sources

We may receive information about you from third-party services and data partners, including business contact information and professional profile data, in connection with our marketing and business development activities. See Section 5 for specifics on our use of third-party visitor identification services.

2. How We Use Your Information

We use the information we collect for the following purposes:

• To deliver, administer, and improve our training programs, consulting services, and other offerings.
• To process transactions and send related communications (confirmations, invoices, support messages).
• To respond to your inquiries and provide customer support.
• To send marketing communications, newsletters, and updates about our services. You can opt out of marketing emails at any time using the unsubscribe link in any message.
• To analyze how the Site is used and improve its functionality, content, and user experience.
• To identify prospective clients and conduct business development outreach.
• To comply with legal obligations and enforce our terms of service.

3. We Do Not Sell Your Personal Data

We do not sell your personal information. We have never sold personal data and have no intention of doing so. When we share information with third-party service providers (described below), it is strictly to support the operation of our business and delivery of our services, not for those providers to use for their own independent marketing purposes.

For California residents: under the California Consumer Privacy Act (CCPA), certain data-sharing activities (such as the use of third-party cookies for advertising) may be classified as a “sale” or “sharing” under the statute even when no money changes hands. To the extent any of our practices are deemed a “sale” or “share” under the CCPA, you have the right to opt out. See Section 8 (Your Rights and Choices) below.

4. How We Share Your Information

We may share your personal information in the following circumstances:

• Service providers. We share information with third-party vendors who perform services on our behalf, such as payment processing, email marketing, analytics, and website hosting. These providers are contractually obligated to use your information only to perform services for us and in accordance with applicable law.
• Analytics and advertising partners. We use analytics and advertising tools (such as Google Analytics, HubSpot, Meta Pixel, LinkedIn Insight Tag, and similar platforms) to understand how visitors use the Site and to deliver relevant advertising. These services may collect information about your online activities across websites over time. See Section 5 for details and opt-out options.
• Business transfers. If Ascend (or AscendAI LLC) is involved in a merger, acquisition, asset sale, or similar transaction, your personal information may be transferred as part of that transaction.
• Legal requirements. We may disclose information if required by law, regulation, legal process, or governmental request, or where we believe disclosure is necessary to protect our rights, your safety, or the safety of others.

5. Cookies and Tracking Technologies

Cookies We Use

We use cookies and similar technologies from various analytics, marketing, and advertising platforms (such as Google Analytics, HubSpot, Meta Pixel, LinkedIn Insight Tag, and others) to measure Site traffic, manage marketing interactions, track form submissions, measure advertising effectiveness, and deliver targeted advertising. The specific tools we use may change over time as our marketing and analytics needs evolve.

Third-Party Visitor Identification (RB2B)

When you visit our website, cookies and similar technologies may be used by our online data partners or vendors to associate your visit with other personal information they or others have about you, including by association with your email address or online profiles. We (or service providers on our behalf) may then send communications and marketing to these email addresses or profiles. This service operates only for visitors with US-based IP addresses.

You may opt out of this advertising by visiting: https://app.retention.com/optout

Managing Cookies

Most browsers allow you to control cookies through their settings. You can typically set your browser to refuse cookies or alert you when cookies are being sent. Please note that disabling cookies may affect the functionality of certain parts of the Site.

You may also opt out of interest-based advertising through industry opt-out tools such as the Network Advertising Initiative and the Digital Advertising Alliance, as well as through the privacy or ad settings provided by individual platforms (e.g., Google, Meta, LinkedIn).

6. Data Retention

We retain your personal information for as long as necessary to fulfill the purposes described in this policy, maintain our business relationship with you, comply with legal obligations, resolve disputes, and enforce our agreements. When personal information is no longer needed for these purposes, we securely delete or anonymize it.

7. Data Security

We implement reasonable administrative, technical, and physical safeguards designed to protect your personal information from unauthorized access, disclosure, alteration, or destruction. However, no method of transmission over the internet or electronic storage is completely secure, and we cannot guarantee absolute security.

8. Your Rights and Choices

All Users

• Marketing opt-out. You may unsubscribe from marketing emails at any time by clicking the unsubscribe link in any email or by contacting us at [email protected].
• Cookie preferences. You may manage cookies through your browser settings and the opt-out links provided in Section 5.
• RB2B opt-out. You may opt out of third-party visitor identification at https://app.retention.com/optout.

California Residents (CCPA/CPRA)

If you are a California resident, you have the right to:

• Know what personal information we have collected about you and how it has been used and shared.
• Delete your personal information, subject to certain exceptions.
• Opt out of the sale or sharing of your personal information. To the extent any of our data-sharing practices constitute a “sale” or “share” under the CCPA, you may opt out by contacting us at [email protected].
• Non-discrimination. We will not discriminate against you for exercising your privacy rights.

To submit a request, email [email protected]. We will verify your identity before processing your request.

European Economic Area, United Kingdom, and Switzerland (GDPR)

If you are located in the EEA, UK, or Switzerland, you have rights under the General Data Protection Regulation, including the right to:

• Access your personal data and receive a copy of it.
• Rectify inaccurate or incomplete personal data.
• Erase your personal data under certain circumstances.
• Restrict processing of your personal data.
• Data portability — receive your personal data in a structured, commonly used format.
• Object to processing based on legitimate interests or for direct marketing purposes.
• Withdraw consent at any time where processing is based on consent.

Our legal bases for processing personal data under the GDPR include: performance of a contract (e.g., delivering services you have enrolled in), legitimate interests (e.g., marketing our services, analyzing website usage, and improving our offerings), consent (where applicable), and compliance with legal obligations.

If your personal data is transferred outside the EEA/UK, we take steps to ensure appropriate safeguards are in place in accordance with applicable data protection law.

To exercise any of these rights, contact us at [email protected]. You also have the right to lodge a complaint with your local data protection authority.

9. Third-Party Links

The Site may contain links to third-party websites or services. We are not responsible for the privacy practices of those third parties. We encourage you to review the privacy policies of any third-party sites you visit.

10. Children’s Privacy

Our services are not directed to individuals under the age of 16, and we do not knowingly collect personal information from children. If we learn that we have collected personal information from a child under 16, we will take steps to delete that information promptly. If you believe a child has provided us with personal information, please contact us at [email protected].

11. Changes to This Privacy Policy

We may update this Privacy Policy from time to time. When we make material changes, we will update the “Last Updated” date at the top of this page and, where appropriate, notify you by email or through a notice on the Site. We encourage you to review this policy periodically.

12. Contact Us

If you have any questions about this Privacy Policy or our data practices, please contact us:

Ascend AI Labs (AscendAI LLC)

Email: [email protected]

Location: Park City, Utah